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Digital Marketing Consultant At Aetna

Location: Chicago, Illinois

Job Description

POSITION SUMMARY
Designs enterprise wide and/or cross-functional solutions to address business problems. This work results in initiatives that significantly impact company strategy enabling Aetna to be competitive in the marketplace and effectively serve its customers. Accountable to drive and support the channel strategy, operating plans, media management, and digital asset support and management.

Fundamental Components:
Involved in initiative planning, ongoing internal client relationship management and satisfaction for assigned initiatives that impact the delivery of products and services to the internal and external environment. Collaborates with external vendors, external consultants, consulting team members and/or matrixed staff as required in support of initiatives. Ability to execute and support digital assets for business and operational initiatives, including content reviews, updates, and maintenance.Understands web analytics, user experience concepts, content management, email, and other digital products. Learns and applies Aetnas brand and digital guidelines. Serves as a guide to business partners through digital initiatives as a SME and clearly articulate how to execute using the available digital tools. Collaborates with subject matter expert and stakeholders for content, reviews, and project requirements. Understands and applies any legal and regulatory requirements.

BACKGROUND/EXPERIENCE desired:
5+ years experience with one or more of the following methodologies: management consulting, project consulting, business process consulting.
Experience with moderate scale initiatives with moderate degree of complexity.
Experience with content management tools. Proficient in MSOffice. Experience with using web management tools, HTML desired.
Excellent written and verbal communication skills.
Demonstrated superior business process, project management and organizational redesign experience.

EDUCATION
The highest level of education desired for candidates in this position is a Bachelor's degree or equivalent experience.

FUNCTIONAL EXPERIENCES
Functional - Management/Management - Medicare/1-3 Years
Functional - Marketing/Web content management/1-3 Years
Functional - Project Management/Project Manager/

TECHNOLOGY EXPERIENCES
Technical - Multimedia///

REQUIRED SKILLS
General Business/Ensuring Project Discipline/ADVANCED
Leadership/Anticipating and Innovating/FOUNDATION
Leadership/Driving Change/FOUNDATION

ADDITIONAL JOB INFORMATION
Aetna is about more than just doing a job. This is our opportunity to re-shape healthcare for America and across the globe. We are developing solutions to improve the quality and affordability of healthcare. What we do will benefit generations to come.

We care about each other, our customers and our communities. We are inspired to make a difference, and we are committed to integrity and excellence.

Together we will empower people to live healthier lives.

Aetna is an equal opportunity & affirmative action employer. All qualified applicants will receive consideration for employment regardless of personal characteristics or status. We take affirmative action to recruit, select and develop women, people of color, veterans and individuals with disabilities.

We are a company built on excellence. We have a culture that values growth, achievement and diversity and a workplace where your voice can be heard.

Benefit eligibility may vary by position. Click here to review the benefits associated with this position.

Aetna takes our candidates's data privacy seriously. At no time will any Aetna recruiter or employee request any financial or personal information (Social Security Number, Credit card information for direct deposit, etc.) from you via e-mail. Any requests for information will be discussed prior and will be conducted through a secure website provided by the recruiter. Should you be asked for such information, please notify us immediately.
Aetna is an Equal Opportunity, Affirmative Action Employer